Student Assistant - Marketing and Engagement - UPEI Health and Wellness Centre

Competition Number:
45S26
Position Type:
Student Position
Closing Date:
Date of Posting:
Department:
UPEI Health and Wellness Centre
Position:
Student Assistant - Marketing and Engagement
Contract:
Hours of Work:
35 hours per week
Salary:

$18.70 per hour, plus 4% vacation pay

Term:

May 11 – August 28, 2026

The UPEI Health and Wellness Centre is committed to providing inclusive, high quality, and student centred care to the campus community. To support this mission, we are seeking a motivated and creative student to join our team as a Student Assistant - Marketing & Engagement. In this role, the successful candidate will support the promotion, visibility, and evaluation of Health and Wellness Centre services and initiatives. The position focuses on engaging students through strategic communications, increasing awareness of available supports, and gathering feedback to inform and enhance the overall student experience

Reporting to the Manager, the Student Assistant - Marketing & Engagement will contribute to the overall well-being of the UPEI community by:

  • Increasing student awareness and utilization of Health and Wellness Centre services
  • Supporting student engagement through targeted communication and outreach strategies
  • Assisting with the collection and use of student feedback to inform service improvement efforts

RESPONSIBILITIES:

The Student Assistant - Marketing & Engagement will support the Health and Wellness Centre through the following activities:

Marketing & Communications

  • Create, schedule, and manage content for digital platforms (including social media) to promote Health and Wellness Centre services, programs, and events
  • Ensure messaging is clear, engaging, accessible, and consistent across platforms
  • Align communications with the Centre’s goals, priorities, and UPEI brand guidelines

Student Engagement & Outreach

  • Support initiatives aimed at increasing student awareness and participation
  • Assist with the development and implementation of targeted outreach strategies for diverse student groups
  • Select appropriate communication channels and tailor messaging to encourage engagement and service utilization

Recruitment & Volunteer Engagement

  • Support the promotion of student involvement opportunities, including focus groups, the Patient Advisory Committee, and volunteer roles
  • Develop and share outreach materials to promote participation opportunities
  • Assist with strategies to increase student awareness, interest, and sign-ups

Patient Feedback & Evaluation

  • Assist with the development and implementation of patient satisfaction and feedback initiatives (e.g. surveys, feedback forms)
  • Support the organization and summarization of feedback data
  • Help identify key themes and insights to inform improvements to programs, services, and student experience

QUALIFICATIONS:

  • Must be currently enrolled in a post-secondary program in Business, Applied Communication, Leadership, and Culture or a related field
  • Demonstrated interest in marketing, communications, or student engagement
  • Strong written communication skills with the ability to create clear, engaging, and audience-appropriate content
  • Creative and detail-oriented, with an eye for design and messaging
  • Comfortable using social media platforms and digital communication tools
  • Strong organizational and time-management skills
  • Ability to work both independently and collaboratively in a team environment
  • Experience with Canva or other design platforms is considered an asset

Priority will be given to University of Prince Edward Island students in accordance with Recruitment, Selection, Hiring and Employment Policies and the Procedures manual.

Application Instructions:

Please submit electronically a cover letter, quoting the competition number, a resume and reference list to be received no later than the closing date via the link below.

If you are unable to apply online, you can drop off your resume to the Human Resources Department, Kelley Building, University of Prince Edward Island, 550 University Avenue, Charlottetown, PEI C1A 4P3, Fax Number 902-894-2895.

UPEI is committed to equity, diversity, inclusion, and reconciliation and believes in providing a positive learning and working environment where every person feels empowered to contribute. UPEI is committed to the principle of equity in employment and encourages applications from underrepresented groups including women, Indigenous peoples, visible minorities, persons with disabilities, persons of any sexual orientation or gender identity, and others with the skills and knowledge to productively engage with diverse communities. If you require accommodation in any part of the process, please direct your inquiries, in confidence, to our HR Officer, hrofficer@upei.ca. Applications will not be accepted via email.

Only those applicants who are invited to an interview will be acknowledged.

Note that this site is not compatible with some mobile browsers (e.g. iPad, iPhone). Upon successful submission of your application, you will receive an auto-reply to your email address advising your application has been received. If you do not receive an email, please check your spam folder and/or try submitting your application via a different web browser (Google Chrome, Firefox, etc).

UPEI encourages all qualified applicants to apply for job openings; however, in keeping with the terms and provisions of the university’s various employment and collective agreements, first priority will be given to internal candidates.